Antara Mall
Drone Show
— Genting Highlands
Mission Objective
The Brief
The project brief was to announce its grand launch with a headline aerial moment over Genting Highlands: a brand reveal designed to be unmissable from the ground and endlessly shareable online.
More Than Marketing
The goal was to turn a mall opening into a destination event: 1,000 drones choreographed into the Antara logo and a sequence of celebratory formations that would draw crowds, media, and social coverage to the highlands.
Mission Assets
Creative Performance Design
Designing for a City Skyline
Performing above a highland resort city means designing for distance and elevation: every formation was engineered as a bold, high-contrast shape that stays crisp against the Genting cityscape and night sky.
Narrative Arc & Camera Strategy
The show opened with a drone-swarm build-up, peaked with the Antara logo rendered as a diamond formation, and moved through a rotating earth globe, a robot character, and concentric hearts before a celebratory finale.
- Brand-first formations Antara logo diamond, globe and character built from 1,000 points of light
- Highland backdrop Formations staged against the Genting Highlands cityscape for contrast
- Launch-moment pacing Build-up to a hero logo reveal, then a celebratory finale
- Camera-ready Choreographed for social clips and PR capture from the ground
On-Site Execution
Pre-Show Planning
The ground operation ran full site surveys of the Genting Highlands launch zone in advance: mapping flight paths, setting safety boundaries, and scheduling rehearsals around the venue's launch-day programme.
Day-of Operations
On launch night the on-site crew managed end-to-end setup, systems testing, and a full rehearsal across the 1,000-drone fleet, delivering a clean, reliable performance for the live crowd and media.
1,000 drones. One grand launch. The whole mountain watching.As Referenced In
Selected public references for the AK Antara Signature Mall grand launch drone show at Genting Highlands, Malaysia.
To explore more of our brand-launch productions, visit our drone light show services, discover our work across drone shows in Malaysia, or read our guide on drone show brand ROI.
Frequently Asked
How many drones were used for the Antara Mall drone show?
The showcase used 1,000 drones for the Antara Mall grand launch at Genting Highlands, Malaysia.
Where did the Antara Mall drone show take place?
Above Antara Mall at Genting Highlands, Malaysia, with the highland cityscape providing a dramatic backdrop for the 1,000-drone display.
What formations were shown at the Antara Mall drone show?
The show featured the Antara logo as a diamond formation, a rotating earth globe, a robot character, and concentric heart formations above the Genting skyline.
Who organised the Antara Mall drone light show?
The project scope covered creative design, 1,000-drone fleet deployment, airspace coordination, and on-site operations.